Experience, Creativity, Technology

Three hearts, one soul.

The Art of Engagement

A digital agency focused on three strategic assets, to be competitive in the era of Engagement Economy: a scenario where Brands can win by demonstrating to know their Customers at a personal level where the best way to conquer their heart and mind is to engage them in authentic, participated and personalized experiences.

Designing integrated experiences and services that can improve and enhance a daily relationship with People.

Manuela Ciancilla

Head of Experience Design

EXPERTISE

+ Research & Wayfinding

Customer Journey Analysis
Contextual Benchmarking
Integrated Data Analysis
User Research
Usability Testing

+ Experience Design

Digital Strategy
Omnichannel Experience Design
Service System Design
Wireframing & Prototyping
Interaction Design

Sharing ideas, stories and meaningful content, designed to support, inspire, or entertain People.

Andrea Guzzetti

Creative Director

EXPERTISE

+ Communication

Brand Digital Strategy
Creativity Strategy
Content Strategy
Integrated Campaigns
Digital Media Planning

+ Social Media mgmt andMedia Planning

Social Media Strategy
Social Media and Digital Touchpoint mgmt
Community Management

+ Content Factory

Data Driven Content Planning
Branded Content Dedicated Teams
Shooting & Video Production

Managing the experience of each Person on every touchpoint, ranging their stimuli. Enabling Clients to govern the technological impact.

Luca Brunetti

Chief Technology Officer

EXPERTISE

+ Technology Strategy

Digital Technology Advisoring
Marketing Automation Tech Strategy
Analytics Strategy
API Design

+ Development

Frontend/Backend Web Development
Mobile App Development
System Integration

YouserXP by Kettydo+

A middleware digital platform created to combine the needs of People with the most relevant content and services a Brand can offer them, enabling a conscious governance of the relationship system.

Connect

Track the User's activities on every touchpoint. Converge data from multiple sources into one layer. Associate the User's interactions with profiled content. Connect the User's needs with business services.

Understand

Understand each User activity through analytics and KPI. Configure a Digital Identity for each User. Enable Content and People Intelligence for each profiled User. Enrich external database data such as CRM and DMP.

React

Activate a profiled response on single Users or specific clusters. Enable relevant content for the User at the right time and context. Enable marketing automation rules on every touchpoint. Improve Engagement and Conversion Retention and Advocacy.